Need A White Label Copywriter For Your Australian Digital Marketing Agency?

With The Copy Brothers, you get outstanding copy for your clients, on time and on budget - without juggling overseas timezones or paying expensive overheads.

Photo of Melbourne copywriters Lee and Todd, also know as the Copy Brothers.
Day Turnaround Times
5 -7
Per Deliverable
From $ 75
Years Combined Experience
8 +

White Label Our Copywriting And Take All The Credit

Are you an Aussie digital marketing agency that is “always” looking for freelance copywriters or content writers? Desperate for reliable professionals who hit deadlines and deliver on your brief? Without paying a six-figure salary plus super?

We’re Todd and Lee, freelance copywriters who are based in Melbourne, Australia. We can write white-label content your clients love – and we can do it in a short timeframe, without costing you an arm and a leg.

Copywriter sitting at desk with laptop, working on some white label work for an agency.
Stressed agency owner talking on multiple phones to copywriters in different locations.

Stop Juggling Multiple Timezones Or Waiting 3 Days For A Reply

Picture this: you need a last-minute copy edit done for a client, but your copywriter works ‘remote’ overseas. You shoot them a message, only to get one back 24 hours later: “I’ll do it tomorrow”.

Who’s tomorrow is that?! Yours?! Mine?! We needed this done YESTERDAY…

If you’re tired of scouring Upwork and Fiverr for reliable freelancers… only to finally find one, but they practically live in Narnia… why not go local instead?

5 Reasons To Use A Freelance Copywriter For Your Marketing Agency

One-third of Australia’s workforce are now freelancers – and that number is growing. Here are 5 reasons using a white label writer is better for your business:

  1. It’s faster and easier than hiring internal staff – why spend 3+ months scouring Seek and LinkedIn, when we can turn around projects as fast as 5-7 business days?
  2. It’s more cost-effective – the average full-time copywriter salary in Australia is $91,577… and you have to pay super, sick pay, annual leave, public holiday pay, office space, worker’s comp insurance and more!
  3. It gives you flexibility to meet the “feast or famine” agency work cycle – unlike an in-house staff member which requires a long-term commitment, you can scale our services back when you’re quiet or ramp them up when you’re busy.
  4. It allows you extra capacity to hit deadlines – if your in-house team is under the pump juggling multiple deadlines, we can help keep your schedule on track and your clients happy.
  5. You can fire us at any time – you don’t have to pay us while we take five coffee breaks or discuss our weekend at the water cooler. If we stop performing, you stop sending us work. No unfair dismissal lawsuits, no awkward convos, and no internal politics.

Why Choose The Copy Brothers For White Label Content?

A copywriter sitting at a computer completing edits

2 Rounds Of Edits

One round for you, and one for the client. That way, everyone is happy.

Man and a stopwatch symbolising a copywriting deadline.

7 Day Turnaround Times

Because there are two of us, we offer fast turnarounds (5-7 days depending on project size), without cutting corners on quality.

An experienced professional honing their craft.

8+ Years Of Combined Experience

Partner with reliable professionals with a proven track record you can trust.

Two hands shaking on a copywriting deal.

Strictly NO Outsourcing

We write every word of copy ourselves – no outsourcing content to less experienced copywriters you never agreed to work with.

Icons showing applications The Copy Brothers use.

We Use Slack, Asana, G-Suite, & More

Don’t waste time in email chains – we’ll plug into your comms like a seamless extension of your team.

Two signs, one says the easy way and the other says the hard way.

Easy To Work With

We’re friendly, respectful, and ethical too. Just a couple of everyday Aussies who love what we do.

What Kind Of Content Do You Need Written?

We’ve got a combined 8+ years of experience, writing a range of different deliverables in more than 100 niches.

Assets

  • Landing pages
  • Opt in/squeeze pages
  • Email copy
  • Lead magnets
  • Website content
  • SEO blog posts
  • PPC ads (Google & Meta)
  • VSL scripts

Industries

  • Property investment, builders & real estate
  • Coaches & online course creators
  • E-commerce
  • Health
  • Finance & wealth creation
  • Tradies
  • Service-based businesses
  • Business opportunity (Biz opp)

Onboard Your New White Label Copywriters In 5 Easy Steps

Step 1: Send us an enquiry using the short form below. Let us know what your agency does, what type of clients you work with, what type of content you need white labelled, and whether you have a rate card (or you’d like to see ours).

Step 2: Jump on a quick call. Make sure we’re real humans, introduce yourself, discuss how we can help, and agree on the details.

Step 3: Book a trial project. We like to start with a one-off project so you can see the quality of work we deliver and whether we’re a good fit to work with one another.

Step 4: If you like the content and want to continue working together, you can either send us briefs whenever they come up or lock in regular capacity with a retainer (retainers are hour-per-month or deliverable-per-month).

Step 5: Access our top-secret white-label copywriter rates and never miss a deadline – while reducing agency overheads, banking more profits, and finally freeing up time for your in-house team.

White Label Copywriting FAQs

We offer a discounted rate for marketing agencies because you do a lot of work behind the scenes (client communication, research, & providing a brief). If you have a rate card, feel free to send it to us. Alternatively, we can come to an agreement that suits both parties. To make sure we’re on the same page, here’s an example of how much we might charge for specific deliverables:

Blog Post ($350)
• Up to 1,000 words
• 3 external links, 3 internal links
• Meta description & title
• 2 rounds of edits

Facebook Ad ($150)
• Up to 400 words
• 3 headlines and 3 description text variations
• 2 rounds of edits

Email ($75)
• Up to 300 words
• 2 subject line variations
• 2 rounds of edits

Landing Page ($400)
• Up to 1,250 words
• 2 above-the-fold headline variations
• 2 rounds of edits

Squeeze Page / Opt-In Page ($150)
• Up to 400 words
• 2 above-the-fold headline variations
• 2 rounds of edits

Lead Magnet ($450)
• Up to 2,000 words
• 2 rounds of edits $450

Video Sales Letter ($500)
• Up to 1,000 words (roughly 7-8 minutes)
• 2 different hook variations
• 2 rounds of edits

Yes, we have a portfolio which we are happy to send to you upon request. We can’t share everything we’ve written due to privacy reasons.

Sure, we’re happy to look over and discuss signing a non-disclosure agreement.

We’re copywriters based in Melbourne, Australia… but we work remotely, so we can service your business from anywhere in Australia (hooray for the internet).

Yes. We know how agency life is. One day you’re onboarding a mortgage broker, the next day a client who makes wigs. We certainly have our areas of expertise, but we’re team players who can learn fast in new industries if you need us to.

Yes, one of us will write the copy (sometimes both of us, if it’s a large project or we want a second set of eyes). We don’t outsource to other copywriters or AI robots. So you can rest easy knowing the person you communicate with will be the one doing the work.

Sure. We’re presentable gentlemen, so we are happy to chat with your clients directly, as long as we’re compensated for our time. Otherwise, we can hang behind the scenes. However you prefer to work is fine with us.

What People Say About Us

“Todd and Lee are super talented writers. Very creative and the copy they came up with was on brand and on point with my customers. Plus they were super easy to work with from start to finish, delivered everything on time and gave me regular updates. Would definitely recommend them.”

Chiragh Dey
Imagineer Group

Hiring Lee and Todd to write your copy is one of the smartest business decisions you’ll ever make. I’ve known them for over 5 years now and their copy is razor sharp, cuts to the bone of your market’s deepest desires, and ultimately converts your traffic into itching-to-buy clients. Whether you need a simple landing page or an advanced sales funnel for a sophisticated audience, the boys will deliver the goods for you.”

Zac Pranskunas
Copy Chief & Managing Director
Direct Results Marketing​

“Todd absolutely NAILED it. The guy is a WEAPON when it comes to copywriting and an absolute pleasure to work with. The writing was compelling, reads well, and straight to the point. No fluff. I 100% recommend Todd. Thank-you thank-you thank-you!”

Mitchell Stone
Invest With Mitch

Ready To Start? Get In Touch

Whether you’ve got a trial project lined up, or you want to jump on a call to discuss the details, fill out the form below. We’ll be in touch within 24 hours to get the ball rolling.